Step 01: Designing a Research Plan
- Set the target
- Generate questions and hipotesis
- Decide the samples
- Present the insights
Step 02: Create Personas, empathy map and Customer journey
These techniques allow to discover the customers point of view and decide what improvements are crucial to undertake.
Step 03: Decide the sitemap and develop the user flows
After the conclusions taken on step 2, I had to develope the navigation architecture documenting the relationship between the app pages and design the main user flows.
Step 04: Wireframing
Creating the wireframes allowed the connection between the concept and the visual design. I had to take into account what features will have every app page and their elements location.
Step 05: Develop the visual concept
The last step was to create a new image for the brand, taking in consideration its target and generate an UI kit.
The process
Faborit app design
Jun 2018
